Search Engine Optimisation
We offer
Search Engine Optimisation
Your vision, our expertise
Unlock the power of SEO to attract more customers and grow your business in NZ and AU. Our experts will guide you through the process and provide the necessary tools to succeed. In today’s digital age, having a strong online presence is crucial for the success of businesses. SEO allows you to increase your visibility and rank higher on search engines than your competition. This can lead to increased traffic, more leads, and improved sales.
Our SEO Strategies
At Lucid Media, we understand that every business is unique. That’s why we offer a fully customized service to each client. Local SEO is critical for businesses looking to attract customers in a specific region. With our expert guidance, you’ll learn the secrets to boosting your local search rankings and dominating your local market.
Our Keyword Research Process
Research your industry
Understand the language that your customers are using and the phrases they’re searching for. Keyword research can help guide your content strategy and inform your website optimization.
Localize your keywords
Use keywords that are specific to your geographic location. This ensures that your content is relevant to local searchers and increases your chances of ranking higher on search engines.
Analyze your competition
Identify your competitors’ keywords and determine which ones to target yourself. This can give you an edge in the marketplace and improve your search ranking.
Our Clients Say
At Lucid Media, we measure our success by our client’s success. We take immense pride in the trust and confidence our clients place in us. These testimonials are a testament to our dedication, professionalism, and the strong relationships we build.
Our On-Page SEO Process
Create quality content
Produce high-quality content that is valuable to your target audience. This can help to improve your website’s engagement metrics and increase your search rankings over time.
Optimise your meta tags
Ensure that your meta tags are concise, descriptive, and include your target keywords. This can help improve your click-through rate and search rankings.
Optimize your images
Ensure that your images are optimized for search engines by using descriptive filenames and alt text. This can improve your website’s ranking in Google Images and increase your overall search engine visibility.
Our Off-Page SEO Process
Frequently Asked Questions
- What is SEO and why is it important?
- Search Engine Optimization (SEO) is a digital marketing strategy focused on improving a website’s visibility in search engine results. It is crucial because a well-optimized website attracts more organic (non-paid) traffic, leading to increased brand visibility, credibility, and potential customer conversion.
- How long does it take to see results from SEO?
- SEO is a long-term strategy and typically takes three to six months to see noticeable results. However, these timelines can vary depending on the competitiveness of your industry and the keywords you’re targeting. The more competitive the keywords, the longer it may take to rank highly.
- What's the difference between organic vs. paid results?
- Organic results are the listings on search engine results pages that appear because of their relevance to the search terms, as opposed to their being advertisements. Paid results, on the other hand, are essentially advertisements – the website owners have paid to have their web pages displayed for certain keywords.
- What are keywords and why are they important in SEO?
- Keywords are the words and phrases that users type into search engines. They are important in SEO because they help your website to show up in relevant search results. If you optimize your website for the correct keywords, your website can rank higher in search engine results pages (SERPs), leading to more organic traffic.
- What is link building in SEO?
- Link building is the process of acquiring hyperlinks from other websites to your own. In the eyes of search engines, each link from a reputable site to yours is considered as a vote of confidence for your content. This can significantly improve your site’s search ranking as search engines often consider sites with more high-quality backlinks as more valuable.
