E-commerce

TSB Living

+298% organic traffic growth through SEO

SEO On-page Optimisation Backlink Building

+298%

Organic Traffic

136K

Organic Clicks

Page 1

Keyword Rankings

TSB Living case study

The Challenge

A NZ home and living e-commerce store needed to increase organic visibility and drive more traffic from search engines.

Our Solution

Complete SEO transformation including on-page optimisation, backlink building, and local SEO targeting Auckland, Wellington, and Christchurch.

Our SEO Process

A proven methodology that delivered results

01

Keyword Research

We identified high-value keywords targeting your ideal customers, analysing search intent and competition to build a strategic keyword roadmap.

02

Technical SEO Audit

We conducted a comprehensive technical audit covering site speed, crawlability, indexation, and Core Web Vitals to ensure a solid foundation.

03

On-Page Optimisation

We optimised meta titles, descriptions, headings, and content structure to align with target keywords and improve search visibility.

04

Link Building Strategy

We developed a strategic link building campaign to increase domain authority and improve rankings through quality backlinks.

The Results

Here's what we achieved for TSB Living

01

+298%

Organic Traffic

02

136K

Organic Clicks

03

Page 1

Keyword Rankings

Verified by Semrush

Verified Before & After Results

These metrics are independently tracked by Semrush and cannot be manipulated. Data compared from January 2022 to March 2026.

Before - January 2022

10.4K

Organic Traffic

2,865

Organic Keywords

After - March 2026

113.5K

Organic Traffic +987%

27K

Organic Keywords +843%

33

Authority Score

1.5K

Referring Domains

18.9K

Backlinks

+987%

Traffic Growth

Data sourced from Semrush Domain Overview, an independent third-party SEO analytics platform. These metrics cannot be edited or manipulated by the website owner. Last verified March 2026.

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