Frequently Asked Questions
Everything you need to know about working with Lucid Media. Can't find your answer? Get in touch.
How long does it take to build a website?
Typical website projects take 4-8 weeks depending on complexity. A simple brochure site might be ready in 3-4 weeks, while a complex e-commerce or custom web application can take 8-12 weeks. We will provide a detailed timeline during our discovery phase.
What is your pricing structure?
We do not publish a public rate card. Every engagement is scoped and custom-quoted after a free discovery call so the investment matches the actual project, not a generic tier. We work with project-based pricing for builds and monthly retainers for ongoing services like SEO, paid ads, and Sitecare.
Do you offer ongoing support and maintenance?
What platforms and technologies do you work with?
We specialize in modern web technologies including React, Next.js, Astro, and WordPress. For e-commerce, we work with Shopify and WooCommerce. We choose the best technology stack based on your specific requirements and goals.
Can you help with SEO and digital marketing?
Absolutely. We offer comprehensive digital marketing services including SEO, Google Ads, social media advertising, and conversion rate optimisation. Every website we build is optimised for search engines from the ground up.
Do you work with businesses outside of Auckland?
Yes! While we are based in Auckland, we work with clients across New Zealand and internationally. Most of our communication happens via video calls, email, and our project management tools.
How much does a website cost in New Zealand?
Across the NZ market, a basic business website tends to sit around $2,500-$5,000 and take 2-4 weeks; a professional business website $5,000-$12,000 over 4-8 weeks; an e-commerce build $8,000-$25,000+ over 8-16 weeks; and enterprise sites from $25,000 upward. These are market averages, not Lucid Media rates - we scope and quote every engagement individually after a free discovery call.
How much does SEO cost in New Zealand?
Across the NZ market, SEO retainers typically sit at $1,500-$3,500/month for a standard engagement, one-off audits at $500-$1,500, and enterprise SEO at $3,500-$10,000+/month. These are market averages, not Lucid Media rates. We custom-quote every SEO engagement after a free audit and strategy call. SEO consistently delivers one of the highest ROIs of any marketing channel over a multi-year horizon.
What industries do you work with?
We serve a wide range of industries including professional services, e-commerce, trades (plumbers, electricians, carpenters, landscapers), healthcare, hospitality, real estate, property management, finance, automotive, logistics, tourism, accommodation, restaurants, non-profits, education, manufacturing, and SaaS companies.
What makes Lucid Media different from other agencies?
We are a full-service agency that combines design, development, and marketing into one unified strategy through our Lucid Launch System. Many agencies specialise in just one area. We take a results-driven approach with measurable outcomes, operate as an extension of your team, and maintain complete transparency throughout every project. We have 60+ five-star Google reviews and have launched over 150 websites.
What is the Lucid Launch System?
The Lucid Launch System is our proven 4-step methodology: Discover (understand your business, audience, and competition), Design (strategy and conversion-focused design), Deliver (build, test, and launch), and Grow (optimise, track, and iterate). This unified approach ensures every element of your digital presence works together to drive measurable results.
Do you offer payment plans?
How do you measure the success of your work?
We track measurable business outcomes, not vanity metrics. For websites, we monitor conversion rates, lead generation, and user engagement. For SEO, we track organic traffic, keyword rankings, and leads from search. For paid ads, we measure cost per lead, ROAS (return on ad spend), and total revenue generated. Every client gets regular reporting with clear metrics.
Do you build e-commerce websites?
Yes. We build e-commerce websites using Shopify and WooCommerce. E-commerce builds are scoped based on product count, payment integrations, and custom functionality required - every engagement is custom-quoted after a free discovery call rather than sold from a fixed package. We focus on conversion-optimised design, fast page loads, and seamless checkout experiences.
Can you help with Google Ads and Facebook Ads?
Yes. We manage Google Ads (Search, Performance Max, Display, YouTube) and Meta Ads (Facebook and Instagram). Our case studies show results like 120 plumbing leads at $7.21 each, 494 car sales leads in 4 months, and 10.94x ROAS for e-commerce campaigns. We handle strategy, setup, creative, and ongoing optimisation.
Do you build mobile apps?
Yes. We develop iOS and Android mobile apps using Flutter and React Native for cross-platform compatibility. We have built commission calculators, live tracking apps, loyalty card apps, and more. App engagements are custom-scoped and quoted after a free discovery call - the investment depends on feature set, integrations, and platform complexity.
What is your web design process?
Our web design process follows five steps: (1) Discovery - we dive deep into your business, goals, and target audience. (2) Strategy & Wireframes - we map out the user journey and create wireframes focused on conversions. (3) Design - custom visual designs with full mockups before any code. (4) Development - clean, modern code built for performance. (5) Launch & Support - thorough testing, smooth handover, and ongoing support.
What areas in New Zealand do you serve?
We serve all of New Zealand including Auckland, Wellington, Christchurch, Hamilton, Tauranga, Dunedin, Palmerston North, Napier, Nelson, Rotorua, New Plymouth, Whangarei, Invercargill, Whanganui, and Gisborne. We also work with international clients in Australia, USA, Canada, Germany, and India.
How do I get started with Lucid Media?
The easiest way to get started is to book a free consultation call at lucidmedia.co.nz/book-a-call. During this call, we will discuss your business goals, current challenges, and how we can help. You can also email us at info@lucidmedia.co.nz or call +64 27 582 4369.
Can you help improve my existing website without a full redesign?
Yes. We offer conversion rate optimisation (CRO) services that improve your existing website through A/B testing, UX improvements, landing page optimisation, and performance tuning. We also offer SEO services that can dramatically improve your rankings and traffic without changing your design. Sometimes small changes deliver big results.
Still have questions?
We'd love to chat about your project. Book a free consultation and we'll answer all your questions.
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