Finance

Lendy Loan Landing Pages

Product-specific loan landing pages built for paid traffic conversion

Funnel Building Landing Page Design CRO

6

Product Landing Pages

Independent

Deploy Pipeline

Ad-ready

Quality Score Tuned

Lendy Loan Landing Pages case study
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01 Before we got involved

The Challenge

Lendy is a New Zealand consumer lender acquiring borrowers across multiple loan products - personal loans, car loans, motorbike loans, boat loans, debt consolidation, and renovation loans.

Running a single generic loan landing page for ads across all these products was cratering Quality Score on Google and relevance on Meta, because someone searching "renovation loan NZ" does not want a generic "apply for a loan" landing page. They want a renovation-specific experience that answers their use case, their likely borrowing amount, and their worries about approval.

02 What we did about it

Our Solution

We built a dedicated landing page ecosystem on Astro at apply.

lendy. co.

nz, with one tightly-scoped page per loan product: personal loans, car loans, motorbike loans, boat loans, debt consolidation, and renovation loans. Each page leads with product-specific copy and imagery, has its own qualifying questions aligned to typical borrow amounts and purposes for that vertical, and converts to an application form built for mobile completion.

A shared thank-you page handles post-submission, and the whole ecosystem deploys independently from the main brand site so marketing can iterate fast without platform bottlenecks.

How We Work

Our Funnel Building Process

A proven methodology that delivered results

01

Funnel Strategy

We designed a conversion funnel aligned with your customer journey, mapping each touchpoint to maximise engagement.

02

Landing Page Design

We created high-converting landing pages with compelling copy, clear CTAs, and optimised user experience.

03

Lead Magnet Creation

We developed valuable lead magnets to attract prospects and incentivise them to share their contact details.

04

Automation Setup

We set up email sequences and follow-up automation to nurture leads and guide them toward conversion.

The Results

Here's what we achieved for Lendy Loan Landing Pages

01

6

Product Landing Pages

02

Independent

Deploy Pipeline

03

Ad-ready

Quality Score Tuned

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