Portfolio

Hair By Don

Technology
WordPress
Project Type
Lucid Launch
Industry
Health & Beauty

Aspects of this project are confidential & can’t be displayed publicly

If you’d like to know more about this project, schedule a portfolio presentation

About the Project

Hair By Don, a popular hair salon, approached us with a need to establish an online presence and create a platform to showcase their services, pricing, and availability. Without a website, they faced challenges in effectively communicating their offerings to potential clients and providing a convenient way for customers to book appointments.

About the Project Our main objective was to design a website for Hair By Don that would:

  • Clearly display their services, packages, and pricing information
  • Provide a user-friendly and mobile-optimised experience for customers
  • Incorporate a simple and intuitive booking system for appointments
  • Optimise the website for search engines to increase visibility and traffic
  • Serve as a central hub for customers to learn about the salon and get in touch

We worked closely with the Hair By Don team to understand their unique selling points, target audience, and business goals to create a website that effectively met their needs.

The Problem

Before partnering with us, Hair By Don faced several challenges:

01

Lack of an online presence to showcase their services and pricing

02

Difficulty in communicating their offerings to potential clients

03

No convenient way for customers to book appointments or get in touch

04

Limited visibility on search engines, making it harder for people to discover the salon

These issues hindered Hair By Don’s ability to attract new clients, provide a seamless customer experience, and grow their business.

Solution

To address Hair By Don’s challenges, we:
  • Developed a sleek, single-page website that concisely displays their services, packages, and pricing
  • Implemented a mobile-responsive design to ensure a seamless experience across devices
  • Integrated a user-friendly booking system, allowing customers to easily schedule appointments
  • Conducted search engine optimisation (SEO) to improve the website’s ranking and visibility
  • Incorporated prominent contact information and a contact form to facilitate customer inquiries
The new website serves as a powerful tool for Hair By Don to showcase their expertise, engage with customers, and streamline their booking process.

Project Highlights

Services and Pricing

Designed a clear and concise layout to present Hair By Don’s services, packages, and pricing information, making it easy for customers to understand their offerings.

Mobile Optimisation

Implemented a mobile-responsive design to ensure a seamless and user-friendly experience for customers accessing the website on their smartphones or tablets.

Booking System

Integrated a simple and intuitive booking system, allowing customers to easily schedule appointments without the need for phone calls or in-person visits.

SEO Optimisation

Conducted thorough SEO optimisation, resulting in the website ranking #1 for the search term “hair by Don,” increasing visibility and organic traffic.

Contact Information

Prominently displayed contact information and included a contact form to encourage customer inquiries and facilitate communication.

Results

Since launching their new website, Hair By Don has achieved significant results:

  • Increased visibility and organic traffic, with the website ranking #1 for relevant search terms
  • Positive user feedback praising the website’s simplicity, ease of use, and mobile-friendly design
  • Streamlined booking process, leading to increased appointment bookings and customer satisfaction
  • Enhanced brand perception and professionalism, with the website effectively showcasing Hair By Don’s expertise and services

By partnering with Lucid Media, Hair By Don has established a strong online presence that effectively communicates their offerings, engages customers, and supports their business growth.

Jason and his team at Lucid Media are amazing 👏 They were so helpful from start to finish. Thank you for creating an awesome website for Hair By Don

Looking to showcase your hair salon's services and streamline your booking process?

Let’s work together to create a website that effectively communicates your offerings, provides a seamless customer experience, and drives business growth. Contact us today to discuss your project!

Hold on, slow down now... Where do you think you're going? Don't you want this?

We're literally giving $897 worth of marketing strategies, templates & resources for $0.

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