Associated Plastics Tasmania

Project Type
Lucid Launch + eCommerce & SEO

Aspects of this project are confidential & can’t be displayed publicly

If you’d like to know more about this project, schedule a portfolio presentation

About the Project

Associated Plastics Tasmania, a leading plastic fabrication company in Moonah, Tasmania, approached us with a need to improve their online presence and generate more leads. They were facing challenges with their existing website, including a lack of support from their service provider, poor SEO performance, and limited information and interactivity.

Our main objective was to design a new website that would:

  • Improve Associated Plastics Tasmania’s search engine rankings for relevant keywords
  • Provide comprehensive information about their services and products
  • Serve as a go-to resource for potential customers seeking plastic fabrication solutions
  • Enhance lead generation and customer inquiries

We collaborated closely with the Associated Plastics Tasmania team to understand their unique selling points and create a website that accurately reflected their expertise and offerings.

The Problem

Before partnering with us, Associated Plastics Tasmania faced several challenges:


Lack of support and assistance from their existing service provider/agency


Poor search engine optimization (SEO), limiting their online visibility


Insufficient information and interactivity on their website


Difficulty in attracting and engaging potential customers

These issues hindered Associated Plastics Tasmania’s ability to reach their target audience and generate leads effectively.


To address Associated Plastics Tasmania’s challenges, we:

  • Developed a modern, user-friendly website with a focus on improved navigation and information architecture
  • Implemented a robust SEO strategy to boost their search engine rankings for relevant keywords
  • Created comprehensive product and service pages to showcase their expertise and offerings
  • Incorporated prominent calls-to-action and contact forms to encourage lead generation and customer inquiries
  • Optimized the website’s loading speed and mobile responsiveness to enhance user experience

The new website serves as a powerful tool for Associated Plastics Tasmania to attract, engage, and convert potential customers.

Project Highlights

SEO Optimization

Implemented a targeted SEO strategy to improve Associated Plastics Tasmania’s search engine rankings for relevant keywords across Tasmania and Australia.

Product and Service Pages

Developed detailed product and service pages to provide comprehensive information and showcase Associated Plastics Tasmania’s expertise.

Contact Forms

Incorporated strategically placed contact forms throughout the website to encourage lead generation and customer inquiries.

User Experience

Optimized the website’s design, navigation, and loading speed to ensure a seamless and engaging user experience.


Since launching their new website, Associated Plastics Tasmania has achieved significant results:

  • Top 3 rankings for various plastic fabrication-related keywords across Tasmania and Australia
  • Increased website traffic and engagement from potential customers
  • Higher volume of lead generation and customer inquiries through the contact forms
  • Positive feedback from users regarding the website’s information-rich content and user-friendly design

By partnering with us, Associated Plastics Tasmania has established a strong online presence, positioning themselves as the go-to plastic fabrication shop in Moonah, Tasmania.

Jason has been amazing to work with! He has made getting our new website sorted so easy. Always polite, professional and fast. I felt that whatever I asked of him was absolutely no problem at all. I highly recommend Lucid Media and will certainly be passing this feedback onto anyone who asks! Thank you Jason, you have been a pleasure to deal with 🙂

Looking to enhance your online presence and generate more leads for your business?

Let’s work together to create a website that showcases your expertise and drives results. Contact us today to discuss your project!

Hold on, slow down now... Where do you think you're going? Don't you want this?

We're literally giving $897 worth of marketing strategies, templates & resources for $0.